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Motivational Seminar – keys to LEVERAGE, CLONING and DUPLICATION strategies

by Gary Ryan Blair

THIS MESSAGE READS LIKE a motivational seminar as it contains a big lesson that can ignite a performance explosion…

It’s about 2 very successful shows in Las Vegas.

Both of them were blockbusters and entertaining sold-out audiences each and every night.

Both were family-friendly and both had sterling reputations. And both even had specialized theaters built for them, named after their shows…

But that’s where the similarities end.

You see, one show got shuttered after a tragic accident on stage and the revenue drops to pretty much zilch.

The other show is flourishing worldwide and is now a multi-million dollar company.

So which shows am I talking about?

Well, the first one is Siegfried and Roy.

They created this amazing long running show of magic and illusion featuring their famous white tigers.

They had a lifetime gig doing their show at The Mirage in Las Vegas, until that fateful day in October of 2003, when Roy was mauled by one of his tigers.

They had made no other contingencies. Now the show is closed down and their business is gone…POOF!

And that second show?

It’s the Blue Man Group. Maybe you’ve heard of them or remember the Intel ads that featured them.

It’s a group of 3 guys painted electric blue from head to toe, who splash paint, make sounds and splat stuff out of their mouths.

It might sound a bit juvenile but audiences love them!

And from a business or entrepreneurial case-study point – there are a lot of things to learn here.

The little light bulb moment came for them when Jillette Penn (part of the duo Penn & Teller) saw their show in NYC during the first month.

He told them, “Oh, my God! You guys can do what Teller and I can never do!

YOU CAN CLONE YOURSELVES!”

They didn’t get it at first because they thought they had to be the talent.

But finally the idea dawned on them that they really could LEVERAGE what they were doing by painting other actors (who were trained by them) blue and doing another show.

Currently, their live stage shows can be seen in New York, Boston, Chicago, Las Vegas, Orlando, Berlin, and Tokyo plus frequent tours.

Read More HERE…

 

Posted on February 19th, 2017 by Gary Ryan Blair

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