Goal Achievement Strategies

Two Things to Measure in Q2

An Open Letter to All Leaders…

What you are about to read is meant to open your mind to a different way of thinking while positioning you for a fast and focused start to the second quarter.

Ready?

Let’s go…

Q2 is both shorthand for the second quarter of the year which is now just a few days away, as well a measurement for the QUALITY and QUANTITY of your first quarter performance.

However, before we dive too deep into those subjects, let’s take a quick detour and talk about a famous slogan which has deep roots in our subconscious.

My intention here is not to malign any company nor to denigrate a great slogan …it’s simply to use it as an example, one that leads the way to an important insight and potential breakthrough.

What follows, serves as a powerful example of what I like to call the Q2 Effect.

JUST DO IT…as we all know is Nike’s signature slogan. It’s sends a loud and clear message to get off your behind and take action…NOW!

The problem however is that while well-intentioned, this slogan is purely one-dimensional and ONLY focuses on goosing the QUANTITY of one’s performance, but it falls short on measuring or inspiring the QUALITY of one’s performance.

Now, I’m not suggesting Nike go so far as to change their slogan to…

JUST DO IT WITH INTEGRITY or JUST DO IT WITH EXCELLENCE

However, I am suggesting that we use these slogan variations as an example of the ideal way to measure and take inventory of our first quarter performance.

The fact is the world is populated with people who understand what it means to JUST DO IT…

You can see that QUANTITATIVE philosophy demonstrated by far too many of our Politicians, Business Leaders, Bankers, Mortgage Lenders, and TV Executives to name just a few.

Read More HERE…