What is 5280 feet?

It’s the number of feet in a mile, and you’ll understand the importance of that fact in just a moment.

“Going the extra mile” is a phrase used to describe times when you do more than what was expected, in essence, it’s going above and beyond the call of duty!

Going the extra mile, going beyond that 5280 mark means doing everything humanly possible to ensure success for your clients, company, and associates.

The distance between those who achieve their goals consistently and those who spend their lives and careers merely following has everything to do with one’s willingness and ability to go the extra mile.

You can start right now, where you are, and apply the habit of going the extra mile by rendering more and better service, value, and convenience than you are currently offering.

Every step beyond 5280 feet means that you have uncompromising standards and empowering values, which distinguish you from the ordinary.

It means that you demonstrate uncommon levels of passion, persistence, accountability, care and quality.

In whatever endeavor you are doing…always over-deliver…always give more than one hundred percent.

You’ll find that by making this standard practice…your rewards will always be far greater than the extra effort you expended.

The best part of going the extra mile is that it’s the simplest, easiest, most direct route to engender trust, respect, loyalty and reciprocity.

How do Leaders Become Leaders?

The true leaders in any field are willing to go farther than anyone else…the extra mile. All 5,280 feet. Foot after foot. Step after step, mile after mile!

An organization’s ability to elicit employee behavior that goes above and beyond the call of duty is a key asset and competitive weapon, one that is extremely difficult for competitors to imitate and virtually impossible to ignore.

This competitive advantage is realized when you focus on and stay ahead of your customers expectations and needs.

I like to label the superior efforts that employees make on behalf of their organizations — championship behavior.

Given the value of championship behavior, it is important to gain a better understanding of what organizations and individuals can do to cultivate a workforce of exceptional performance.

In today’s competitive environment, it’s simply not enough to just show up and do your work. Simply stated, superior performance is not, never has been, nor will it ever be, the by-product or ordinary efforts!

Market leaders are successful because they have dedicated employees whose efforts surpass what is formally required them.

Going beyond 5280 includes a variety of championship behaviors, such as:

• Having a healthy obsession with customer service and the customer experience,

• Honoring every commitment and exceeding your product promise,

• Keeping up with developments in one’s field or profession,

• Paying superior attention to even the smallest details,

• Following company rules even when no one is looking,

• Promoting and protecting the organization,

• Maintaining a positive, courteous attitude,

• Voluntarily assisting other people at work,

• Demonstrating passion and enthusiasm,

• Going above and beyond the call of duty,

• Taking on additional assignments,

• Tolerating inconveniences at work,

• Loyalty to the company mission,

• Giving more than 100%.

Life is a lot easier when you view each relationship as having unique wants and needs which you can over-deliver on by going the extra mile.

The Present, The Future, The Reality

As competitive pressures continue to grow and as market conditions continue to rapidly change…organizations are increasingly reliant on the willingness of employees to go beyond the call of duty.

If you own or manage a business, it’s non-negotiable, you have no choice but to work hard to build the kind of relationship with workers that makes them willing to go the extra mile.

This is one true way to add significant, lasting, and memorable value to your customers, and could very well be your most important competitive strength.

And, if a company employs you…you must embrace the fact that people expect the best possible service you can deliver.

Continually ask yourself:

• “Am I doing more than is expected of me?”

• “What can I do to personally add greater value?

• “How can I demonstrate my willingness to go the extra mile for my customers?

Your lifelong challenge and best opportunity for growth will be to go the extra mile for everyone you come in contact with. That includes yourself.

Provide more value, do more than what’s expected and pay extra attention to the small details that make a big difference in the customer experience.

The 100 Day Challenge is a rapid execution system used by more than 675,000 high-achievers to achieve life-changing results in 100 days. Don’t do it unless you want spectacular results.

The strategies you’ll learn in the 100 Day Challenge have elected a president, grown non-profit causes, won gold medals and fueled movements. Now it’s your turn to win bigger faster!